The Jewish Community Center, in partnership with other organizations, brought in Israeli artists to paint a gigantic mermaid mural on the side of a building.
They wanted a timelapse to show the process and commemorate the new and artistic addition that would be a part of the community for many years to come.
What we did
We set up a 360° camera to take a timelapse for the duration of the work being performed, including various shots of spectators at the community-wide Israel-fest, happening during the artmaking.
The Jpixx Factor
We presented them with a fully immersive, 360° view from two elevations, where spectators could explore the event setting and witness the evolution of the mural as if they were in attendance.
We added editing cues and graphics, in post-production, to give them the opportunity to explore the video more.
Follow Up
The organization received the video that excited their members to view the artmaking process in action, and rallied everyone around this mural as a celebration of art, community, and their city.
The organization can utilize the video in a variety of capacities: as a virtual reality experience, display it alongside the artwork or in future implementations as a time capsule.